Whether you’ve inherited a massive chunk of your family business or are in the process of establishing the text big thing in the tech industry, you need a platform to interact with the users, as well as to provide them with quick services.
Building a mobile application can impact your business significantly, and all for good reasons. However, the number reason behind the company’s hesitation towards increasing its accessibility through an online application is because of application security threats. Even if we remove the number of inactive users from the massive ten billion figure of mobile phone users worldwide, the numbers of opportunities are hard to avoid. As of today, electronic devices like smartphones, tablets, and laptops have become a necessity, and the majority of netizens use them for all their day-to-day needs from booking their nail appointment, planning a doctor’s visit, and buying gifts to purchasing an apartment.
Four reasons to create an online application for your company today
- Acquire more customers: People are more likely to buy something if they are constantly viewing the item. Since people carry devices like mobile phones and laptops everywhere they go, an online application will help you encourage their feeling of buying goods and services from your company. Once you have repeat customers coming in, your company is bound to get more visibility through word of mouth.
- Saves cost and money: The only way to contact users for companies without any online application is through calls, messages, and emails. Creating an online application will help you be in touch with the users, all while saving time and money. Doesn’t matter if you own a company worth a million dollars or are stepping into a competitive industry, an online application will help you reach out to more customers economically.
- Online applications make automation easier: You can display a range of goods and services offered by your company or organization by creating an online application. Gone are the days when tech companies had to rely on traditional advertising methods to get repeat orders from their customers. Mobile applications help you secure deals on the go.
- Improves brand value: The function and utility of an online application don’t end at displaying a range of products and services offered by the company. Developing an online application separates your company from the crowd, as consumers are more likely to associate themselves with a company that cares about their values and opinions.
Apart from the above-mentioned benefits, you can also save a lot of your company’s finances on advertising, widen your market share, increase customer acquisition, and cultivate more sales by developing an online application for your organization. Now that we have an idea about the basics of online applications and their advantages, let’s move on to the tips for improving application security.
How can your company improve application security?
An online application not only helps your company save a ton of money but also generates opportunities for cultivating more sales. When it comes to developing a mobile application for your company, you have to manage multiple things from identifying problems, setting up a team of coders, making quality checks, building a simple yet effective user interface to deploying the correct program for the users. With so many things to take care of, application security often takes the backseat. If you don’t want to risk your money or brand value while building an online application, consider the following ways to improve your application security.
1. Check your application for entry points
The best way to ensure the reliability of an application is by posing it to possible threats. In the case of an online mobile or web application, you can hire ethical hackers to check your application for entry points. Trying to access or penetrate your application through ethical hackers can be beneficial, as it will help you find the loopholes early. Once you’ve found such loopholes, you can set up a team of coders to build an ever-better security system for your online application. Unlike regular hackers who use their knowledge to access information for their gain, ethical hackers, also known as white hat hackers, actively work with companies to improve their security systems.
2. Develop strong passwords for all essential information
Incorporating the best cyber security practices into your online application should be your priority while creating an online presence for your company or organization. Make sure that you develop strong passwords and allow application access only after clearing more than three authentication levels.
3. Allow limited accessibility
While you might think that allowing more people to access your application will help you develop better security at first, you must be very meticulous with the people you choose to handle the application. Allowing limited accessibility might be challenging, as a company deals with a lot of temporary clients and employees. However, having limited accessibility for your application might save you from a huge potential loss in the future.
4. Give equal importance to every application component
When it comes to improving application security, most companies focus on protecting their programs and codes from illegal or indirect access. While there is a massive threat of someone manipulating your code or using it as a reference to build their unique version, you also need to check other components for security.
These were the top four tips to consider to improve the application security of your business. Mobile and web applications, since their emergence in the early 2000s, has had a drastic impact on consumers’ mindset and company sales. Most of the top tech companies today are there where they are today because they identified the potential of online applications early. Therefore, if your company doesn’t have an online application, this is your sign to set up a team of coders and experts to build one. If you are looking for the best mobile application security providers for your company, your search ends here. Appsealing has provided mobile application security services to over 800 apps and blocks over 180 million hacking vectors every year in over a million active devices.